Lisa Westerman - ReMax Professional Associates


A home listing often introduces a homebuyer to a residence. It may include home photos, a brief home description and details about various home features and amenities. As such, an effective home listing is a must-have, particularly for a home seller who wants to stir up plenty of interest in a residence.

Ultimately, there are several best practices to consider when you create a home listing, and these include:

1. Provide Accurate Information

Learn about your home, and you can provide accurate information about your residence in your home listing.

If you're unsure about your home's condition, it often pays to complete a home appraisal. That way, a property appraiser can evaluate your residence both inside and out, identify any problem areas and offer a property valuation.

Furthermore, if you recently completed assorted home improvements, you should include information about these upgrades in your home listing.

Whether it's new windows that you installed throughout your residence or an updated home air conditioning system, including details about various home upgrades in your home listing could help your residence stand out to potential buyers.

2. Include High-Quality Photos

You don't need to be a professional photographer to capture high-quality photos of your house. In fact, many smartphones and tablets feature first-rate cameras, and you can use these mobile devices to take photos of your house's interior or exterior.

As you photograph your home, remember the homebuyer's perspective. For instance, a homebuyer likely wants to see photos of a clean, pristine kitchen and other awe-inspiring images of your house. If you clean and declutter your house before a photo shoot, you can increase the likelihood that your home photos will capture homebuyers' attention.

On the other hand, if you want professional assistance, you can always reach out to a real estate photographer as well. A real estate photographer can offer home photo recommendations and suggestions and help you capture photos that show off the true size and beauty of your residence.

3. Collaborate with a Real Estate Agent

A real estate agent knows what it takes to craft an effective home listing. Therefore, if you collaborate with a real estate agent, you should have no trouble creating a home listing that hits the mark with homebuyers.

Typically, a real estate agent will meet with you, learn about your home selling goals and plan accordingly. He or she then will use the information that you provide to develop an engaging home listing.

With a real estate agent at your side, you can seamlessly navigate the home selling journey too.

For instance, a real estate agent will host open houses and set up home showings to promote your residence to homebuyers. Plus, he or she will keep you up to date about any home offers and provide expert advice at each stage of the home selling journey.

Creating an effective home listing may seem difficult. Fortunately, if you use the aforementioned best practices, you can craft a home listing that can help you generate substantial interest in your residence.


Selling a home sometimes can be a hassle, particularly if a homebuyer wants to negotiate. Fortunately, expert real estate agents are happy to help you take the guesswork out of a home selling negotiation.

Ultimately, there are several reasons why you should consider hiring a real estate agent to handle a home selling negotiation, including:

1. A real estate agent boasts comprehensive experience with home selling negotiations.

Let's face it – a home selling negotiation can be stressful. But with a real estate agent at your disposal, you can receive plenty of guidance as you make the final push to sell your residence.

A real estate agent is a master of the art of negotiation. As such, he or she will help you seamlessly navigate a home selling negotiation.

Perhaps best of all, a real estate agent can help you up to date as a home selling negotiation approaches its conclusion. This housing market professional will even provide honest, unbiased recommendations, ensuring you can make informed decisions at each stage of a negotiation.

2. A real estate agent will ensure both you and a homebuyer get the best results possible.

As a home seller, your goal is to get the best price for your residence. Meanwhile, a homebuyer likely wants to purchase your residence at a price that suits his or her budget perfectly.

Finding common ground with a homebuyer may prove to be difficult. Lucky for you, a real estate agent will work with both a home seller and a homebuyer to guarantee both parties are satisfied with the end results of a negotiation.

A real estate agent will allocate the necessary time and resources to understand your home selling goals and help you plan accordingly.

Furthermore, this housing market professional will serve as a liaison between you and a homebuyer. He or she will work directly with you and a homebuyer to finalize a home sale agreement that meets the needs of both property seller and buyer.

3. A real estate agent will help you overcome any challenges during a home selling negotiation.

There is no need to let challenges arise during a home selling negotiation. Conversely, a real estate agent will help you identify any potential problems and mitigate such issues before they escalate.

For example, a homebuyer may make a variety of home improvement demands after a property inspection. And if a home seller refuses to complete these property improvements, a homebuyer may walk away from a home sale.

A real estate agent will help a home seller prep his or her house for a property inspection. Plus, he or she can provide details about a homebuyer's demands after a property inspection and help a home seller determine the best way to proceed.

Ready to finalize a home sale? Collaborate with a real estate agent – you'll be glad you did. A real estate agent will go above and beyond the call of duty to assist you during a home selling negotiation and ensure you can optimize the value of your house.


Selling a home can be quick and seamless, particularly for an individual who crafts a property selling blueprint. Now, let's take a look at three tips to help you create a successful plan to sell your house.

1. Analyze the Local Housing Market

A seller who understands the housing market in his or her city or town may be better equipped than other sellers to achieve the optimal results during the property selling journey. In fact, this seller can use various housing market data and insights to make informed decisions time and time again.

For a home seller, it is important to review the prices of recently sold houses in his or her city or town. This individual also should find out how long these residences were available before they sold. With this housing market data in hand, a home seller can determine whether a buyer's or seller's market is in place.

Furthermore, a home seller should look at the prices of comparable houses in his or her city or town. This housing market data will enable a house seller to see how his or her residence stacks up against the competition and prepare accordingly.

2. Learn About Your Home's Strengths and Weaknesses

Consider what separates your home from other houses in your area. This will allow you to explore ways to showcase your residence to the right groups of potential buyers.

Look at your house from the buyer's perspective and think about why a buyer may choose to purchase your residence. Then, you can craft a buyer-centric home selling blueprint designed to stir up lots of interest in your home.

It may be beneficial to conduct a home inspection too. By performing a home inspection, you can learn about any underlying house issues. You next can address these issues before you add your house to the real estate market.

3. Collaborate with a Real Estate Agent

A real estate agent is a must-hire for a home seller who is unsure about how to create a successful property selling blueprint, and for good reason. This housing market professional can offer expert insights into the real estate market and home selling journey. By doing so, a real estate agent can help you make the best-possible decisions throughout the property selling cycle.

In addition, a real estate agent will do whatever it takes to help you get the best price for your residence. He or she will promote your residence to the right groups of potential buyers, set up property showings and open house events and much more. And if a buyer submits an offer to purchase your home, a real estate agent will help you analyze this proposal and determine whether to accept, reject or counter it.

Ready to list your home? Take advantage of the aforementioned tips, and you can develop a home selling blueprint and boost the likelihood of enjoying a successful property selling experience.


Ultimately, the amount of money an individual requires during the home selling journey varies. If you intend to sell a house, it often is a good idea to plan ahead for any expenses you may encounter along the way. Because if you fail to account for potential house selling costs, you may struggle to seamlessly navigate the property selling journey.

Now, let's take a look at three of the most common home selling expenses.

1. Home Cleaning

Regardless of whether you decide to clean your house on your own or hire a professional, house cleaning costs can add up quickly. If you prepare for home cleaning expenses, however, you can keep your residence neat and tidy without breaking your budget.

Oftentimes, it helps to make a list of the areas of your home that require extensive cleaning. You then can establish home cleaning priorities, make a list of the cleaning supplies you will need and clean your residence accordingly.

If you decide to hire a professional cleaning company, be sure to shop around. Professional cleaning companies are available in cities and towns nationwide, and if you conduct an in-depth search, you can find a cleaning provider that offers a great blend of convenience and affordability.

2. Home Repairs

Cracked or damaged home siding, a faulty water heater or other house problems are unlikely to do you any favors during the property selling journey. If you put aside funds to address such issues, you can upgrade your residence before you list it.

It may be beneficial to conduct a home inspection prior to adding your house to the real estate market. During an inspection, a home expert will analyze your residence and identify any underlying property issues. You next can use a home inspection report to determine which house repairs need to be completed right away.

Keep in mind that some home repairs are simple, and as such, you may be able to complete them on your own. Conversely, for complex home repairs, you should enlist professional support. Although you will need to pay to hire a home improvement professional, this individual can help you quickly and safely upgrade your residence.

3. Lawn Care

How your lawn looks to potential buyers is crucial, particularly for those who want to enjoy a fast, profitable house selling experience. If your lawn is freshly cut and weed-free, you could help your house stand out to dozens of prospective buyers.

In many instances, home sellers can mow the lawn, trim the hedges and perform other lawn care tasks on their own. This enables sellers to avoid the costs associated with hiring lawn care professionals.

If you prefer to hire lawn care professionals, be thorough. Request client referrals, and you can find out what it is like to work with a particular lawn care professional before you make your hiring decision.

Lastly, as you prepare for the home selling journey, you may want to hire a real estate agent. If you have a real estate agent at your side, you can plan ahead for all aspects of the house selling journey.


Selling a home may prove to be an uphill climb. Fortunately, if you craft a home selling strategy, you can eliminate guesswork throughout the property selling cycle.

A home selling plan is a must-have, and perhaps it is easy to understand why. This strategy enables you to prepare for potential hurdles you may encounter as you promote your residence to buyers, review an offer to purchase and perform other house selling tasks. Plus, if you allocate time and resources to develop an effective strategy, you could streamline the process of selling your residence.

There are several things you can do to ensure your home selling strategy will deliver the best-possible results. Now, let's take a look at three tips to help you craft a top-notch house selling plan.

1. Analyze Your Home

What you originally paid for your house is unlikely to match your home's current value. Luckily, there are various assessments you can use to evaluate all areas of your residence.

A home inspection enables you to identify any underlying house issues and correct such problems before you list your residence. Or, you can always hire a home appraiser who can give you a property valuation.

When it comes to selling a home, it helps to prepare as much as you can. If you conduct a home inspection and appraisal, you could gain valuable insights so you can set a competitive initial asking price for your residence.

2. Upgrade Your House's Interior and Exterior

Your home may have flaws, but you can address these issues right away. By doing so, you could make your house an attractive option to buyers.

Clean each room of your house. Also, eliminate clutter so you can show off the full size of your house.

In addition, mow the lawn and perform other home exterior updates. If you boost your house's curb appeal, you may be able to differentiate your residence from the competition – something that could result in a quick, profitable home selling experience.

3. Collaborate with a Real Estate Agent

A real estate agent understands what it takes to develop a house selling strategy. Thus, he or she can help you craft a home selling strategy and put this plan into action in no time at all.

Typically, a real estate agent meets with a house seller and learns about this individual's property selling goals. A real estate agent next creates a plan designed to help a seller quickly achieve the optimal results.

A real estate agent offers plenty of guidance throughout the house selling journey too. Therefore, if you are unsure about how to showcase your residence to potential buyers, a real estate agent can deliver support. On the other hand, if you are uncertain about whether to accept or reject an offer to purchase your home, a real estate agent can provide an honest, unbiased recommendation.

Use the aforementioned tips, and you can instantly create and implement a successful home selling strategy.