Lisa Westerman - ReMax Professional Associates


As a home seller, receiving the first offer on your residence can be an exciting experience. However, the initial offer on your home may prove to be insufficient for a number of reasons, including:

1. The offer fails to meet your expectations.

Ideally, a home seller will allocate the necessary time and resources to fully analyze a house before adding it to the real estate market. This will enable a home seller to establish realistic expectations for his or her house and price it accordingly.

Conducting a home appraisal offers a great starting point for a home seller to determine the true value of a residence. This appraisal ensures a home inspector will examine a residence's interior and exterior. Then, the inspector will provide a report that details a house's strengths and weaknesses.

With a home appraisal report in hand, a home seller should have no trouble establishing a "fair" price for his or her residence. And if an initial offer falls short of this price, a home seller can politely decline the proposal and wait for additional offers.

2. The homebuyer has submitted a "lowball" proposal.

In some instances, a homebuyer may submit a "lowball" offer in the hopes of acquiring a terrific house at a budget-friendly price. If a home seller cannot differentiate between a reasonable offer and a lowball proposal, he or she risks missing out on an opportunity to optimize the value of a residence.

An informed home seller should examine the prices of available houses that are similar to his or her own. By doing so, this property seller can see how his or her residence stacks up against the competition and map out the home selling journey accordingly.

Moreover, an informed home seller will mow the front lawn, trim the hedges and do whatever it takes to enhance a house's curb appeal. This home seller likely understands the importance of making a positive first impression on homebuyers, and as a result, will perform assorted home exterior improvements to help reduce the risk of receiving a lowball initial offer.

3. The offer does not correspond to the current state of the housing market.

For a home seller, it is essential to work with a real estate agent who can provide full details about the current state of the housing market.

A real estate agent can help a home seller differentiate between a buyer's market and a seller's market. Plus, this housing market professional can provide honest, unbiased recommendations about whether a home seller should decline an initial offer on a home.

Many real estate agents are available in cities and towns nationwide, and these housing market experts are happy to help home sellers in any way they can. If you employ a real estate agent before you list your home, you can reap the benefits of unparalleled guidance at each stage of the home selling journey.

There is no reason to settle for a subpar initial offer on your residence. Instead, consider a first offer closely, and you can make an informed decision about whether to decline or accept it.


For those who want to sell a house as quickly as possible, it often helps to think about what will happen after you list your residence. That way, you can plan ahead for the home selling journey and minimize the risk of potential roadblocks that otherwise may prevent you from achieving your property selling goals.

Ultimately, there are many questions for a seller to consider before listing a house. These include:

1. What makes my home unique?

No two houses are exactly alike, yet differentiating one home from another in a competitive real estate market may prove to be difficult. Fortunately, a seller who understands a residence's strengths and weaknesses can determine what makes his or her house unique. This seller then can develop a strategy to promote his or her residence to the right groups of prospective buyers.

Sometimes, it is beneficial to conduct a home inspection prior to listing a residence. With an inspection report in hand, a seller can analyze a house's strengths and weaknesses. This seller next can use the inspection report to prioritize home upgrades and find innovative ways to differentiate his or her residence from the competition.

2. How much is my home worth?

What you originally paid for your home is unlikely to match your residence's current value, regardless of when you bought your house. Thankfully, you can conduct a home appraisal to receive an accurate property valuation.

A home appraisal frequently helps a seller establish a competitive initial asking price for his or her house. After a home appraisal, it takes only a few days for a seller to receive an appraisal report. And once this report becomes available, a seller can use it to set an aggressive price for his or her house – something that may help this residence generate lots of interest from potential buyers.

3. Do I need to hire a real estate agent?

Hiring a real estate agent may be crucial, particularly for a seller who is uncertain about how to navigate the property selling journey. A real estate agent will help a seller develop a plan to quickly sell his or her house. Plus, a real estate agent will do whatever it takes to help a seller optimize his or her home sale earnings.

In addition, a real estate agent wants to help a home seller make informed decisions. He or she will educate a seller about the local housing market and ensure this individual understands all aspects of the home selling journey. And if a seller ever has concerns or questions during the home selling process, a real estate agent can provide immediate responses.

When it comes to selling a house, it is beneficial for a seller to prepare for the property selling journey. If a seller knows what to expect after he or she lists a residence, this individual can plan accordingly. Perhaps most important, a seller can map out the home selling journey and take the necessary steps to ensure a quick, seamless and profitable property selling experience.


A home selling budget may prove to be exceedingly valuable. With this budget in hand, an individual will know approximately how much money that he or she will need to complete the home selling journey.

Now, let's take a look at three expenses to include in a home selling budget.

1. Home Cleaning

If you want to impress buyers, you likely will need to maintain a neat, tidy home interior. As such, you may want to account for cleaning supplies in your house selling budget.

Of course, you may choose to hire a home cleaning company. And in this scenario, you should consider how frequently you want this company to clean your house.

Regardless of whether you choose to purchase cleaning supplies so you can clean your house on your own or hire a home cleaning company, you should shop around. That way, you can evaluate the costs associated with different cleaning supplies and home cleaning companies and make the best-possible decision based on your finances.

2. Home Repairs

Repairing a home may be costly, particularly for those who failed to maintain their residences over time. Yet if you consider the home repairs you need to complete, you can incorporate the costs associated with these repairs into your house selling budget.

It may be beneficial to conduct a house inspection prior to listing your home. Once you receive a house inspection report, you can learn about any underlying home problems. You then can assess the costs to perform assorted home repairs.

For those who want to save money on home repairs, you may be able to complete simple property upgrades on your own. If you are unsure about how to perform various home improvements, however, you should hire a professional. Otherwise, if you try to complete these home improvements on your own, you risk making expensive, time-consuming and dangerous mistakes.

3. Packing and Moving

After you sell your house, you may have only a short amount of time to pack up your belongings and relocate to a new address. Meanwhile, if you account for your potential packing and moving costs, you can ensure that you will have the funds available to cover these expenses when you are ready to relocate.

In some instances, home sellers pick up packing supplies early in the property selling journey. This ensures a seller won't have to worry about rushing to purchase packing supplies as moving day approaches.

You may want to reach out to local moving companies for quotes, too. And when you finally sell your home, you can finalize plans with an affordable, convenient moving company that you have already vetted.

Lastly, selling a house can be challenging, but a real estate agent can help. If you hire a real estate agent, you can receive plenty of assistance as you craft a home selling budget. Perhaps best of all, a real estate agent will do whatever it takes to help you enjoy a fast, profitable house selling experience.


A home listing often introduces a homebuyer to a residence. It may include home photos, a brief home description and details about various home features and amenities. As such, an effective home listing is a must-have, particularly for a home seller who wants to stir up plenty of interest in a residence.

Ultimately, there are several best practices to consider when you create a home listing, and these include:

1. Provide Accurate Information

Learn about your home, and you can provide accurate information about your residence in your home listing.

If you're unsure about your home's condition, it often pays to complete a home appraisal. That way, a property appraiser can evaluate your residence both inside and out, identify any problem areas and offer a property valuation.

Furthermore, if you recently completed assorted home improvements, you should include information about these upgrades in your home listing.

Whether it's new windows that you installed throughout your residence or an updated home air conditioning system, including details about various home upgrades in your home listing could help your residence stand out to potential buyers.

2. Include High-Quality Photos

You don't need to be a professional photographer to capture high-quality photos of your house. In fact, many smartphones and tablets feature first-rate cameras, and you can use these mobile devices to take photos of your house's interior or exterior.

As you photograph your home, remember the homebuyer's perspective. For instance, a homebuyer likely wants to see photos of a clean, pristine kitchen and other awe-inspiring images of your house. If you clean and declutter your house before a photo shoot, you can increase the likelihood that your home photos will capture homebuyers' attention.

On the other hand, if you want professional assistance, you can always reach out to a real estate photographer as well. A real estate photographer can offer home photo recommendations and suggestions and help you capture photos that show off the true size and beauty of your residence.

3. Collaborate with a Real Estate Agent

A real estate agent knows what it takes to craft an effective home listing. Therefore, if you collaborate with a real estate agent, you should have no trouble creating a home listing that hits the mark with homebuyers.

Typically, a real estate agent will meet with you, learn about your home selling goals and plan accordingly. He or she then will use the information that you provide to develop an engaging home listing.

With a real estate agent at your side, you can seamlessly navigate the home selling journey too.

For instance, a real estate agent will host open houses and set up home showings to promote your residence to homebuyers. Plus, he or she will keep you up to date about any home offers and provide expert advice at each stage of the home selling journey.

Creating an effective home listing may seem difficult. Fortunately, if you use the aforementioned best practices, you can craft a home listing that can help you generate substantial interest in your residence.


As you get ready to add your house to the real estate market, you likely will consider high and low initial asking prices. However, it is important to remember that no two residences are exactly alike. And much in the same vein, the initial asking price for your home may vary from that of a similar residence based on your house's condition, age and other factors.

Ultimately, a diligent home seller will allocate the necessary time and resources to determine a competitive initial asking price for his or her residence. This seller will be able to establish an initial home asking price that hits the mark with buyers, and as a result, stir up plenty of interest in his or her house.

Determining the ideal initial home asking price may seem tough at first. Fortunately, we're here to help you set a competitive price for your residence, regardless of the current housing market's conditions.

Now, let's take a look at three tips to help you establish the ideal initial asking price for your residence.

1. Assess Your Home

The present condition of your house may have a major impact on its value. Thus, you should perform a home inspection before you list your house to identify any underlying problems and address such issues.

A home inspection is generally requested by a buyer after a seller accepts an offer on a residence. Conversely, a seller who wants to go above and beyond the call of duty may perform an inspection to take a proactive approach to home improvement projects. This approach may help a seller mitigate potential home problems before they are discovered later in the home selling process.

Thanks to a home inspection, a seller can establish home improvement priorities. Then, this seller can perform myriad home improvements and move closer to maximizing the value of his or her residence.

2. Evaluate the Housing Market

Operating in a seller's market is far different from selling a house in a buyer's market. If you review the real estate market, you can gain the insights you need to establish a competitive price for your home.

Take a look at the prices of houses in your area that are similar to your own residence. This information will enable you to understand the price range for comparable houses in your city or town.

Also, evaluate the prices of recently sold residences in your area. This housing sector data will allow you to determine whether you are operating in a buyer's or seller's market.

3. Collaborate with a Real Estate Agent

A real estate agent knows the ins and outs of selling a home in any housing market. He or she can offer a wide assortment of housing market data. Perhaps most important, a real estate agent will make it simple for you to establish a competitive price for your residence and reap the benefits of a fast, profitable home selling experience.

Want to add your house to the real estate market? Use the aforementioned tips, and you should have no trouble setting a competitive initial asking price for your house.